Services Seo

Boost Website Ranking & Traffic with Targeted SEO Strategies

SEO and website optimization services are an effective way to improve your website s ranking in search engines and attract targeted traffic. Delta Group s professional team, by carefully analyzing your business needs and developing SEO strategies, helps you to be seen at the top of search results. Through technical optimizations, targeted content production, and effective link building, Delta Group is with you to experience access to more audiences and accelerate the growth of your business.

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Definition Seo and its role in online success

SEO (Search Engine Optimization) stands for Search Engine Optimization and refers to a set of strategies and techniques aimed at improving a websites ranking in search engine results, such as Google. This process involves optimizing content, keywords, site structure, loading speed, and link building to make your website more attractive to both users and search engines.

SEO is one of the most important tools for online success, as it helps businesses to be more visible in search results, attract targeted traffic, and better compete with competitors. These optimizations increase credibility, trust, and user engagement with the website, ultimately improving sales and revenue. Simply put, SEO is a bridge that connects audiences to your products and services, playing a key role in the growth and development of online businesses.

Why is SEO essential for businesses?

SEO and website optimization are essential for businesses because they help increase visibility and attract organic and targeted traffic, which makes your site appear higher in search results. This improved ranking leads to increased user trust and cost savings in marketing, because instead of recurring payments for advertising, you will have a long-term investment with lasting results. Also, SEO creates a better user experience and allows for continuous analysis and optimization for greater competitiveness.

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What services are included in the site SEO list?

You may also have wondered what the different parts of SEO services are in Delta Group? In general, website optimization services include 4 main pillars and other sub-bases, all of which are included in our site SEO plans. In this regard, it can be said that:

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On-Page SEO

A very important part of website SEO efforts is done in this section, which includes: optimizing titles and meta descriptions, optimizing URLs, enriching website content with featured snippets and schemas, optimizing link building and anchor texts, optimizing orphan and low-content pages, adhering to keyword density in articles, optimizing images, internal linking between articles, creating a content calendar, and so on.

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Off-page SEO:

Another of the determining parts in website SEO services is off-page SEO. Among the services provided in this section are: link building and closing reportage campaigns, forum and community marketing, content marketing on large sites, advertising and receiving social signals, PBN which is usually used in heavy projects.

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Technical SEO:

The items that are done in the technical SEO side are: making the site responsive for mobile, increasing site speed, eliminating redirects and correcting 404 and deleted pages, resolving site indexing and crawling issues, setting the txt file and site map, fixing technical problems in the search console.

Some other main SEO services in Delta Group

Some other site SEO services and services in our collection include:

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Specialized SEO consulting:

If you are a webmaster and do not know how to solve your site s challenges, you can use our specialized SEO consulting. In SEO consulting, site SEO services are not performed, but the status and problems of your site s SEO along with their solutions will be provided.

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Local SEO:

Website SEO alone is not enough on the internet, and you should also advertise your business in the local geography. Among the actions taken in this section, we can mention keyword research based on local search, location registration in Google Business, use of NAP, local link building between regional businesses, activity in cyberspace, and so on

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How is the price of SEO services calculated?

The cost of SEO services depends on various factors, including your goals, type, and the people who manage your sites SEO. In general, the pricing of SEO optimization services varies depending on project-based SEO, hourly SEO, monthly SEO, and keyword SEO. Also, these costs will be determined according to the status of competitors, the current status of the site, and the difficulty level of your keyword. The prices of internal and external SEO are also different from each other and can be obtained. For example, technical SEO and internal SEO are two important things inside the site, their cost can be determined through the relevant and required work and according to the SEO strategy. In the external SEO of the site, which includes link building, social media signals, and all the work that is done outside the site, the details can also be analyzed and the costs of this section can be estimated according to the needs of the project.

Factors affecting SEO service pricing

We want to examine what factors affect the cost of performing SEO services?

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Competitor cost:

To get an estimate of the cost of SEO and website optimization services, always take a look at your competitors in your industry. Observing the number of registered reportages, the volume of advertising on social networks and the internet, the number of backlinks, content production, are all ways to estimate the cost of performing your websites SEO services.

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The salary of an SEO specialist:

In order to be able to optimize your platform in cyberspace, you should get help from an SEO specialist. You can make a monthly contract with such people and advance your sites SEO by paying their salary.

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The cost of content production and link building:

A part of the costs of site SEO is related to content production and link building. Depending on what type of site you have and how much you want to work on your sites SEO, you should publish at least 1-3 SEOed content per week. Also, external link building is done in the form of bulk backlinks and reportage, each of which has a different cost.

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Advertising costs:

Advertising is one of the inseparable pillars that should be used in conjunction with professional SEO services. In general, we cannot set a specific budget for it, but you can allocate part of your income to this section according to the income you have, and observing the advertising budget of your competitors.

Performing professional website SEO services at Delta Group

At Delta Group, we help you reach the peak of online success for your website by utilizing advanced SEO strategies. Our professional SEO services include in-depth keyword analysis, content and site structure optimization, and improved user experience, which leads to increasing your sites ranking in search results. With a team of experienced experts, we assure you that with a scientific and specialized approach, you will attract more organic traffic and achieve your business goals. From competitor analysis to continuous optimization, Delta Group accompanies you every step of the way to bring significant results and highlight your business in the digital world.

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Eight key benefits of website optimization

The eight key benefits of website optimization (SEO) are:

1.Increase organic traffic:

By improving the site ranking in search results, the number of visitors increases naturally and without the need for advertising costs.

2.Increase credibility and trust:

Websites that rank higher are generally recognized by users as more credible and trustworthy sources.

3.Improve user experience:

SEO not only helps to improve the site ranking, but also improves the site structure, loading speed, and easy access to content, which improves the user experience.

4.Precise targeting of customers:

SEO allows you to reach audiences who are looking for products or services similar to yours and convert them into customers.

5.Reduce marketing costs:

Compared to paid advertising, SEO is a cost-effective solution that, with initial investment, can create sustainable and long-term results.

6.Better competitiveness:

By optimizing your website, you can be better seen in crowded and competitive markets and gain a better position against your competitors.

7.Measurability and continuous optimization:

SEO allows you to evaluate your website's performance through data analysis and improve your strategies.

8.Increase conversion rate:

By attracting targeted visitors and improving the user experience, the likelihood of converting visitors into real customers increases, which directly leads to revenue growth.

The value of SEO services in 2024: Is SEO a cost or an investment?

In 2024, SEO services are recognized as a valuable investment, not a cost. Unlike paid advertising, which stops when the budget runs out, SEO is a long-term strategy that continuously attracts organic and high-quality traffic by improving the websites ranking in search results.

Investing in SEO services means improving digital infrastructure, valuable content and user experience, which ultimately leads to attracting target customers, increasing conversion rates, and strengthening brand credibility. Also, SEO makes it possible to adapt strategies to market changes and user needs by analyzing data and continuous optimization.

Therefore, SEO is not only an expense, but a sustainable investment that brings high returns in increasing sales and business growth, and helps businesses to be well seen and succeed in todays competitive market.

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SEO services in Mashhad and its importance.

The importance of SEO in big cities like Tehran and Mashhad is much greater due to the intense competition and the widespread presence of businesses. In these cities, customers are constantly looking for products and services through the Internet and search engines, and SEO helps businesses to stand out in this busy and competitive market. By optimizing the website for local searches, businesses can directly reach target customers in specific areas and as a result attract more visitors.

Also, in big cities where the variety of services and products is high, users are looking for options with higher rankings in the search, because these rankings are considered as an indicator of credibility and quality. Therefore, SEO allows businesses not only to be seen among competitors, but also by providing optimized content and responding to users needs, to gain the trust and loyalty of customers and ultimately increase their sales

Factors affecting the ranking of sites in optimization.

The ranking factors that search engines like Google use are more than 200 types, the most important of which include the following:

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SEO content
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Backlink profile
user interface
User experience

The backlink profile is an important factor that focuses on the quality and quantity of external sites that have linked to you. User experience, which is of great importance from the audiences point of view, includes usability, mobile compatibility, page speed and more. Content also includes keyword targeting, content usefulness, keyword integration, etc.

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How long does it take for SEO services to produce results?

The time it takes to see the results of SEO services depends on various factors and varies for each site. Factors such as: the current status of the site, the extent of technical or content problems, and internal SEO (On-page SEO) such as keyword optimization, content structure, and site speed have a great impact on the speed of achieving results. Also, external SEO (Off-page SEO) including link building and off-site activities also plays a key role in this process.

In general, in most cases, you can expect the initial results of SEO services to appear within 3 to 6 months. However, to achieve sustainable results and long-term growth, SEO requires a continuous and gradual process that is updated and optimized based on market changes and search engine updates.

What are the challenges of receiving SEO services?

Although SEO can bring significant results for businesses, there are also challenges in the way of receiving these services. In the following, we will mention two important challenges:

  • High cost

    One of the main challenges of receiving SEO services is their high cost. Especially if you are looking for a professional and long-term strategy, the costs can be significant. However, this investment will pay off in the long run by increasing traffic and improving the site ranking.

  • Lack of proper results

    Some businesses do not get satisfactory results from SEO services by choosing incorrect strategies or not cooperating with skilled professionals. SEO is a complex and time-consuming process, and if it is not done correctly, a lot of resources and time may be spent without achieving a significant result.

What is included in SEO service reports?

If you are an employer and intend to use website optimization services, it is necessary to receive a series of reports from the SEO specialist at the end of each period, for example, every month. By doing this, it is ensured that the SEO specialist has performed their duties correctly.

The reports that are provided for SEO and website optimization services include:

  • Report of the reportages that have been published on various sites for your site.
  • Report of backlinks that have been created on various sites.
  • Report of keywords, their status and ranking compared to past dates.
  • Report of the content that has been written and published for the blog section of your site.
  • Providing statistics on the progress and performance of the SEO team and its results, which may include the number of URLs crawled, the SEO health score of the site, the number of internal and external links, the number of search console warnings, impressions and entries, conversion rate, bounce rate, 404 pages, etc.
  • Report of the actions that have been taken to improve the technical SEO of your site.

SEO services for WordPress and coded websites.

SEO is important for both WordPress and coded websites, but the approaches and tools used to optimize them can be different.

WordPress sites are easily optimized due to the existence of SEO plugins such as Yoast and Rank Math. These plugins provide appropriate tools for setting meta tags, creating a sitemap, and optimizing content. Also, WordPress is a user-friendly content management system (CMS) that allows SEO changes to be implemented more quickly.

In contrast, coded websites usually require more in-depth technical optimizations, because most settings and changes have to be done manually in the site code. SEO in these sites usually requires more experience in programming and it may take more time to optimize them. Optimizing the URL structure, HTML tags, and fixing technical issues in coded sites requires higher accuracy.

In the end, both types of sites with the right SEO approach have the ability to achieve high rankings in search engines, but the choice of optimization method will be different depending on the site structure.

How to evaluate the quality of SEO services?

Evaluating the quality of SEO services is of great importance to ensure that your investment leads to desirable results. For this purpose, there are several key criteria:

  • Checking keyword rankings: One of the first signs of successful SEO performance is the improvement of the ranking of target keywords in search results. Tracking changes in rankings over time can be a good indicator of the impact of SEO services.
  • Increasing organic traffic: Examining the growth of organic traffic to the site shows whether SEO optimizations have helped to attract new visitors. Sustained growth in traffic means improving your presence in relevant searches.
  • Improving conversion rate: Another important criterion is the rate of converting visitors into customers. SEO should not only attract traffic, but also lead to improving its quality and increasing user interaction.
  • Checking user experience and technical SEO: The loading speed of pages, easy access of users to information, and improving the site structure are signs of high quality technical SEO. Technical optimizations should also improve the user experience.
  • Regular and transparent reports: Another important factor is the provision of accurate and transparent reports by the SEO team. Reports should be provided regularly and include data such as keyword ranking, organic traffic, and overall progress.

By reviewing these criteria, you can assess how much SEO services have helped to improve the online performance of your business.

SEO service plans: the right choice for you.

To receive SEO services, this service can be obtained in various ways:

  • Time-based SEO services:

    In this case, SEO services are provided for a period of time, you can entrust these services to an SEO specialist on a monthly, quarterly and six-month basis.

  • SEO services based on specific keyword SEO:

    In this case, a contract is concluded between the SEO specialist and the employer for the SEO of specific keywords on the site.

  • SEO services based on ranking:

    In this case, a contract is concluded to reach the first rank or several specific pages to the top ranks in the search results. The time it takes to reach the desired rank depends on factors such as the intensity of competition, the tricks of the SEO specialist and his knowledge.

  • SEO services based on other factors:

    You can also create SEO plans based on other factors. Increasing CTR, optimizing external, internal, technical, local SEO, etc.

  • Project plans:

    In this case, the plans have specific characteristics, for example: SEO of 5 keywords, 15 content productions per month, optimization of the main page speed, increasing the click-through rate in 10 titles, etc.

Usually, SEO services are done on a project and keyword basis. At Delta Group, by holding a consultation session before the contract, we provide special plans for your site's SEO.

Important points in ordering website SEO.

When ordering SEO services, it is important to pay attention to the quality and experience of the SEO team, the transparency of reporting, and specific goals. Avoid choosing cheap and unprofessional services that do not provide lasting results, and remember that SEO is a time-consuming process that requires patience and smart investment. By choosing correctly, you can significantly increase your site's traffic and sales. If you are looking for professional SEO services, contact Delta Group now and take advantage of our experience and expertise to improve your business's online presence!

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